NOR nicotine pouches

Made in Norway.

Premium all-white nicotine pouches from Den Norske Snusfabrikken, the first and only all-white pouch factory in Norway. Every recipe is developed, blended and produced there.

Find your flavour Meet the team

Made in Norway
Peppermint
Mint
Strawberry
Licorice & Violet
Peach
Ice Mint
Tobacco-free

The range

Find your flavour

22mg

Ultra strongIce MintIcy mint with an intense chill.€1,19 ~~€4,99~~20mg

Extra strongCool MintCrisp, cool mint with an icy finish.€1,19 ~~€4,99~~20mg

Extra strongCherryRipe dark cherry with a full fruit flavour.€1,19 ~~€4,99~~

20mgExtra strongBlack GrapeDark, juicy black grape with deep red-fruit notes.

16mg

Extra strongWatermelonSmooth, juicy watermelon – sweet and refreshing.€1,19 ~~€4,99~~

Den Norske Snusfabrikken

Born in Norway.

NOR comes from the first and only factory for all-white snus and nicotine pouches in Norway. Production started in 2022, run by a team with decades in the snus industry.

The team

Decades of snus know-how.

Den Norske Snusfabrikken started production in 2022. Its founders have spent their careers in snus and nicotine pouches, and several of them took part in launching the world's first white snus.

Today the team develops, blends and produces every NOR recipe at the factory in Norway.

Innovation. Speed. Flexibility.

The three things the factory is built on, from new formats like NAKD pods to the pace of a small Norwegian team.

Øyvind Simonsen
CEO & co-founder
30+ years in Norwegian FMCG. Launched EPOK in Norway (2015–17).

Tony Persson
Technical manager & co-founder
20+ years in production at the world's largest snus factories.

Lotta Båtemyr
Head of quality & co-founder
20+ years at leading snus companies. Tests every NOR product.

Innovation

Redefining the nicotine pouch

Made in NorwayNorway's first pouch factoryDen Norske Snusfabrikken is the first and only all-white snus and nicotine pouch factory in Norway.

New: NAKD podsNo pouch. Just the pod.A vegan agar binder holds each pod together, so there is no outer pouch and the nicotine is released instantly.

100% compostableGone in daysWithout a non-woven pouch, NAKD pods are 100% compostable and break down within a couple of days. They don't melt in your mouth.